Realty Group
MY Realty Group

Two names. One team. One island we know.

Aerial view of Honolulu and the south shore of Oahu
The Story

How MY Realty Group came together.

MY Realty Group grew out of years of working with Honolulu buyers and sellers at Keller Williams and noticing the same thing on every file: clients get a measurably better experience when the Realtor they hired is the one reading the contract, making the pricing call, and picking up the phone when something is urgent.

So we put a name on it. MY Realty Group launched in 2026 at Keller Williams Honolulu as Maxs Yoon’s practice — one accountable Realtor, reachable directly, backed by a brokerage that has handled tens of thousands of Hawaii transactions. The name isn’t a marketing wrapper; it’s a standard. The way we work each day reflects it.

What we’re building toward: a Honolulu real estate practice that treats every client transaction with the same standard of care, communication, and discipline. The kind of practice where five years from now, the clients we worked with this year are sending their friends and family back to us, because the work was real.

Maxs Yoon, Realtor at MY Realty Group, Keller Williams Honolulu

Maxs Yoon

Realtor · RS-80515 · Keller Williams Honolulu

Born in New York and raised in Hawaiʻi, I bring a unique blend of local knowledge, modern marketing, and relationship-driven service to Oʻahu real estate. As the Owner & Managing Partner of MY Realty Group and a luxury real estate professional with Keller Williams Honolulu, I’ve built my reputation on integrity, professionalism, and a relentless commitment to delivering results for my clients.

Known for my strategic mindset and elevated marketing approach, I specialize in helping clients navigate Hawaiʻi’s competitive real estate market with confidence and clarity. Whether working with first-time buyers, growing families, investors, or luxury clientele, my focus is never just on closing transactions — it’s about building long-term relationships and helping clients achieve meaningful life goals through real estate.

I approach every client relationship with a family-oriented mindset. I believe real estate decisions impact not only the present, but future generations, and I take pride in guiding clients through every step of the process with care, honesty, and thoughtful strategy. From creating customized game plans for buyers to positioning listings with high-level marketing and negotiation tactics, my goal is to help clients make smart, informed decisions that align with both their financial goals and lifestyle vision.

How We Work

How working with Maxs actually works.

Most “team” structures in real estate are a lead agent with assistants and showing partners. We’re not that.

01

Maxs, on every client

When you work with MY Realty Group, Maxs is on your file from the first conversation to closing. Pricing decisions, contract review, negotiation strategy — the person you hired is the person doing the work. Nothing gets delegated to someone you've never met.

02

Direct access, no gatekeepers

The phone number goes to Maxs. The email goes to Maxs. There's no “team coordinator,” no “transaction assistant,” no buffer between you and the person doing the work. If you have a question at 6 PM on a Tuesday, he's reading it.

03

Local lens, day in and day out

Maxs grew up on Oahu. He knows the neighborhoods because he's lived in them, driven through them, and watched them change. When a client asks “is Kakaʻako the right move for us in our 30s with kids on the way?” you get a real answer based on what he knows, not a Wikipedia summary.

Two things we promise on every transaction:

  1. 01 · You’ll talk to a principal, not a layer of assistants. Always. If we’re not available right now, we’ll tell you when we will be. We don’t park you with someone else.
  2. 02 · The recommendation you get is the recommendation we’d give a friend. If listing your home now isn’t the right move, we’ll tell you. If a property is the wrong fit, we’ll say so before you offer. Our long-term reputation is worth more than any single transaction.
What We Believe

What we believe.

Four ideas that show up in every transaction we run.

01

Trust

Trust isn't claimed — it's earned. Honest counsel, clear communication, and the same standard of work whether your home is $500K or $5M.

02

Results

Pricing accuracy. Days on market. Final close prices. We measure ourselves on the things you actually care about — and our recent wins back it up.

03

Care

Buying or selling a home is one of the biggest decisions of your life. We treat it that way. No automation, no generic playbooks — every step gets the attention it deserves.

04

Accountability

When you work with MY Realty Group, the Realtor you hire is the Realtor who does the work. Maxs is licensed, reachable, and accountable to your outcome from the first call to closing. No gatekeepers, no handoffs.

These aren’t marketing words. They’re how we evaluate every transaction we take on, and every client we choose to work with. If you and a property are a Trust/Results/Care/Accountability fit, we move. If something doesn’t line up, we say so before we list.

Where We Work

The island we work.

We work the full island — Honolulu, the windward side, leeward Oahu, the North Shore, and the South Shore. Some neighborhoods we know more deeply than others (and we’ll tell you when you’ve reached the edge of our day-to-day expertise vs. the area where we have to do more legwork).

Don’t see your neighborhood? We work the whole island — the six pages above are the ones with the deepest published content. Reach out and we’ll talk about your specific market.

From Past Clients
In my life, I don't think I've ever had someone provide such a high level of service with equal parts professionalism and genuine care. From the very beginning, when we were still interviewing realtors, I told Maxs that communication was one of the things I valued most. He not only delivered — he exceeded every expectation.

Benjamin J.

Buyer

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